The world of government relations is changing. Politicians are no longer willing to risk their political capital to blindly advance an organization's aims. They want to know their constituents will support their decisions and they expect you to come to table with voters already onside. That's where we come in.
We are a political advertising agency dedicated to digital advocacy, grassroots audience mobilization & campaigns. We don’t just drive awareness of your issue; we mobilize voters to advocate on your behalf.
We help our clients position their issue to win hearts & minds, building campaigns that resonate with the public and capitalize on the current political climate.
Our targeted advertising strategies are designed to mobilize the audiences that matter most to you on the platforms that matter most to them.
Proprietary digital advocacy tools like our Discourse platform allow voters to directly engage with their elected officials, showcasing tangible public support for your asks from real constituents.
We work with a team of trusted designers, developers, and editors to bring your campaign to life, ensuring your program stands out in crowded media market.
See how we help some of Canada's leading advocacy organizations build public support for their policy priorities.
We start by gaining a deep understanding of your organization & issues. What are your goals & objectives? How do they fit into the current political landscape? What challenges will we need to overcome? And what does success look like?
Then we get creative, delivering a campaign & creative strategy that brings the right mix of tools, tactics, messaging and media to help you achieve your goals.
Then we execute. We bring every aspect of a campaign to life, from creative & design through to media buying, ad management & reporting.
We don't just "set & forget". We monitor campaign performance in real-time, optimizing creative, audiences and platforms to mobilize audiences, maximize ROI and ensure our clients get the most out of every dollar they spend.
We leverage the wealth of data & insights available from in-flight campaigns to keep our clients well-informed and well-ahead of the political curve.
Want to know a little more about Civil and how we can help? Check out our FAQ or use the form below to get in touch.
Civil was born out of a need in the Canadian market for a political advertising firm that specializes in audience mobilization and digital advocacy. We don't just drive awareness of your issue with decision-makers; we mobilize the voters that matter most to them to advocate on your behalf, showcasing real constituent support for your policy priorities and giving politicians the political impetus they need to act.
It does when it's done right. We've seen the impact sophisticated digital campaigns can have on our political discourse and we've got a wealth of case studies from different sectors where programs have made a real impact for clients. Get in touch and we would be happy to share some of our success stories.
The same way you measure success. While we use traditional advertising KPIs to measure and optimize the effectiveness of our programs, we know that's not the end goal. We measure success based on how effective we are at delivering the real-world political outcomes our clients need. Whether that's moving the needle on public opinion or affecting policy change in legislatures across the country, our wins come when yours do.
We don't, but we work closely with client-side teams, and in cases where our clients need traditional GR support, we partner with our good friends at Anthem Advisory.
Think your organization might be in need of an advocacy campaign that focuses on real-world results? Have questions about our offering? Use the form to get in touch.
Get your campaign started today.
